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HR Driven Innovation

Vera Betz, HR Digital Transformation Manager

“Innovation is not done by one business unit, innovation is done by everyone.”

In this episode, we are pleased to welcome Vera Betz, HR Digital Transformation Manager at o2 Telefónica Germany. Her mission: Connecting people and combining their strengths with the goal of developing the right innovations together.

During this very casual exchange, Vera gives us insights into how HR empowers employees at o2 Telefónica to change and develop new ideas for the future. In this context, we not only learn about the role of trends and how HR operates with them but also what are - according to Vera - the three core competencies that future employees need to bring along for the development of future products.

The episode at a glance:

  • Getting to know Vera 
    • Who is Vera? (00:00:37)
    • Vera, please complete the 3 sentence starters… (00:01:49)
  • Innovation x o2 Telefónica
    • Brief deep-dive into products and subsidiaries of o2 Telefónica Germany (00:03:20)
    • Telefónica turns 100! What is planned? (00:04:22)
    • Why is there a need to harmonize and synchronize the innovation efforts within o2 Telefónica? And why start now? (00:05:09)
    • About business need and business outcome (00:06:45)
  • The “Either-Or” game (00:08:30)
  • HR Driving Innovation at o2 Telefónica:
    • Why did o2 Telefónica decide to use HR as a driver for innovation? (00:10:15)
    • How does o2 Telefónica design the innovation management process? (00:11:47)
    • How do you work with trends, and which trends are currently on the radar? (00:14:41)
    • Skills needed for future employees developing future products (00:19:08)
  • Closing:
    • Vera’s actionable key recommendations to take away from this episode (00:20:36)
    • Looking back. Vera’s Innovation Rockstar moment (00:21:44)