Never miss an inspiration

Collect spontaneous ideas, market observations, competition activities and inputs from exhibitions or industry events quickly on the go

Challenges

  • How to scout trends, technologies or competition activities on the go?
  • How to support your scout team on exhibitions and industry events?
  • How to collect, categorize, and assess product inspirations and industry trends in a structured manner?
  • How to create a global inspiration database?
  • How to use the results of the scouting process within innovation management?

Solution

All of these tasks (and a lot more) are addressed by our unique mobile app ITONICS Inspirator!

An inspiration is the precursor to an idea. Inspirations immerse on the go and usually not at work. For this reason, spontaneous ideas, market observations, competition activities and inputs from exhibitions or industry events can be collected quickly with ITONICS Inspirator and saved for later refinement and analysis. An inspiration ideally stimulates for further reflection and if it’s shared, it ignites the creativity to develop an idea based on one or more inspirations. Inspirations are collected with ITONICS Inspirator as text, images, video or audio files on the smartphone and uploaded immediately or later in ITONICS Ideation. Objects collected with the smartphone can also be modified on the PC later on. The goal of ITONICS Inspirator is to link inspirations to the trend or ideation process.

ITONICS Inspirator Features

Scout inspirations on the go

Use your smartphone to collect, document and manage ideas and inspirations

Publish campaigns to your scouts globally

Active and new campaigns can be pushed to your scouts around the globe

Integrated process from trendscouting to ideation

A standard process links inspirations directly to the trend or ideation management

Browse through inspirations

Integrated search enables quick and easy browsing through already submitted inspirations

Global inspirations database

Inspirations are stored in a structured manner in a globally accessible database

Offline functionalities

Collect and create content offline and synchronize it at a later stage with the innovation system

Track location, time, scout and campaign

Track your campaigns and the performance of your scouts in real-time

Pictures, video, audio and text

Collect inspirations in various formats: from photo and videos to text messages

Scout inspirations on-the-go

Anything that matters to your business can be captured by your scouts via ITONICS Inspirator. Your scouts find something relevant while attending a conference, exhibition or during their day-to-day work? Simply type in the title of your inspiration and add a short description. Take a photo, video or record audio and upload it.
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Publish campaigns to your scouts globally

You run a new campaign and need inspirations from your scouts on trends, technologies or competitor activities linked to the campaign? Push your campaign instantly to your global team of scouts. Scouts can browse through the campaign and already submitted inspirations and add new content on-the-go.

Browse through inspirations

Whether it’s text, images or documents - ITONICS Inspirator makes sure the inspiration your scouts have saved is easy to find. Your scouts can easily browse through all inspirations to keep on track on current updates.
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Global inspirations database

All inspirations are saved to a central database in a structured manner. Distributed content gets channeled, aggregated and is transformed into a global inspiration database for your company.
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  • With our Innovation Pool, we have created an innovative and active platform that has attracted more than 450 active users and boasts more than 70 live innovations. Together with ITONICS as our technical partner, we will continue to develop the platform.

    Martin Magnet, Online Marketing Manager
    Genossenschaftsverband Bayern e. V.
  • The decisive factor for the success of our project was ITONICS’ expertise in trend management. We were not just looking for a software partner, but for someone who is familiar with the topic and who we can trust.

    Head of Innovation Management
    German Dairy Company
  • With ITONICS we managed to bring consistency, transparency and sustainability into our innovation management processes. Moreover ITONICS connects our employees worldwide as a comprehensive information and knowledge base on innovation, thus increasing our innovation potential enormously. In our view, ITONICS is the only provider who can provide a truly integrated innovation process from environmental scanning through innovation roadmapping in a consistent and holistic manner.

    Manager Technology and Innovation Management
    Global Cabling Company
  • Fast and measurable results tailored to our international organization were our basic expectations of an integrated innovation methodology and toolset. The trend-based approach, including a web-based collaboration platform by ITONICS allows us to capture and evaluate trends, inspirations and technologies, to derive fields of action and to ideate and innovate on a global level. Since we started in early 2016, we have already captured over 1,000 inspirations and ideas and have taken the first steps towards the implementation of innovative product and service concepts.

    Head of Innovation Research
    Multinational DIY Retailing Company

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